What can Team Somerset do for your business?

Glad you asked.

We offer many opportunities for you to leverage Team Somerset to reach your target audience.

Team Sponsor

As a Team Sponsor, we offer targeted, National Exposure on BikeReg, the nation’s premier event registration website. Our events gain thousands of views and impressions annually and we put you front and center of the action.

Coordinated reviews, tagging and mentions across our no drama socials.

Branding Logos on our team uniform, website and events.

Event Exposure: in-depth mentions and product highlights at all of our events.

Event Title Sponsor

e.g. Allamuchy TT p/b <your brand here>

As an Event Title Sponsor, every BikeReg search will put your brand in front of your target audience. No clicks necessary.

Event Prize Sponsor

We offer you hundreds of opportunities to put your products in the right hands as awards and participation goodie bags. We don’t just hand them out; we highlight your brand and product during registration, distribution and awards.

A Truly Regional Footprint

As a team, we sponsor several USAC sanctioned races each year, each listed on BikeReg and gaining tens of thousands of clicks, views and impressions annually. Put the nation’s premier event registration site to work for you.

Collectively, our events are some of the premier races in the region; attracting hundreds of competitors annually from throughout the region and beyond.

A Team of Ambassadors

Our team maintains a diverse and positive social media presence. With tens of thousands of clicks, views and impressions annually, get noticed for all the right reasons.

See for yourself!

Reach a Targeted Demographic

Beyond our event notoriety and socials, our members race, volunteer, lead and ride events and local group rides throughout the region, your brand will be represented well and where it matters most – on the roads with fellow cyclists.

A Team of Champions

The Team Somerset ranks are flush with champions from top to bottom. All told, our national championships number near 100, state championships and we even have Pan Am champs, regional track champions and have been represented in the Olympic Trials for the USA as well as Trinidad and Tobago.

Our juniors program has helped develop Olympians, Pros, countless State Championships, helped current pro Noah Granigan develop into a professional and continues to develop young talent with several strong juniors representing well at states in the Time Trial, crit and cyclocross disciplines.

We are proud to call Joe and Dottie Saling lifetime members of Team Somerset. Dottie, Founding Member and former President of the US Bicycling Hall of Fame, member of the USOC & 1st female V.P. of the US Cycling Federation.

Joe, US Bicycling Hall of Fame inductee, 21x national, 50x state, 6x Pan Am champion, and famed announcer of the Olympic Trials, Pan Am games & more.

Somerset by the Numbers

1 Pan American Elite Champion
2x US Cycling Federation Club of the Year – 1990, 1998
4 Olympians (US and Trinidad and Tobago)
5 Professional Cyclists
6 USA Bicycling Hall of Fame Inductees – Most of any organization
6 US Cycling Federation Board of Directors (predecessor of USA Cycling)
11 Pan American Masters Championships
95 National Championships
250+ State Championships
1st Amateur bike club in US to have a commercial sponsor – 1970 Salings’ Schwinn Cyclery
Inducted into Somerville High School Hall of Fame 1999

54	Current Members
4-6	Somerset Races and events, annually
400	Annual event attendance
14	Clubs we regularly ride and collaborate with
500	Non-Team Somerset riders our members ride with regularly
2850	Races members entered since 2005 (as of EOY 2024)
Tens of thousands	Clicks, views and impressions annually